Follow Us share to facebook share to twitter
  • The interior, the presentation, and even the font on the price tags in the store have been taken directly from IKEA. /CFP
     
     
    1/7

Kunming's Bootleg Ikea

From the blue and yellow logo colors to the layout of the displays and walkways, from the arrows that guide customers through the aisles to the style of the wooden rocking chairs, 11 Furniture is a near carbon-copy of IKEA. In Chinese, IKEA is pronounced, "Yijia," similar to 11 Furniture's "Yiyi." Located in Yunnan Province of Southwest China, it even boasts a café where customers can enjoy a meal as they deliberate their purchases – only the menu is different. At Kunming's 11 Furniture, IKEA's Swedish meatballs have been replaced with more locally acceptable Chinese cuisine. Photos from August 2, 2011.

08.03.2011
COMMENTS (0)
Related Stories:
print
RECENT GALLERIES
Sign up to receive our free daily newsletter
Latest Issue
On the Cover:

Take Down

Zhou Yongkang's rise from rural China, the empire he built and the stunning decision to topple him


Issue 81
September, 2014

SUBSCRIPTIONS

Caixin-China
Economics & Finance
Latest Issue:
Take Down
Zhou Yongkang's rise from rural China, the empire he built and the stunning decision to topple him
Issue 81
09.01.2014

Subscribe       |       Newsletter        |        FAQ