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London 2012 Media Watch: Pedals and Medals
07.30.2012 19:36
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London 2012 Media Watch: Pedals and Medals
Britain's quirky version of the opening ceremony was by and large a hit in China, which continues to be obsessed with gold
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As I was watching the CCTV live coverage of Danny Boyle's delightfully eccentric opening ceremony of the Olympic Games on Saturday morning, the commentator, Bai Yansong, a veteran newsman, was lost on points involving heavy cultural references. I couldn't help but wonder, how much of that unabashed Britishness might be lost during translation for the Chinese audience?
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